Strategy work takes courage. If leaders don’t go through the struggle, they’ll never get to the triumph. I navigate the messy middle with my clients so we can open up and co-create what’s possible.
Louise Watson | Adura Strategy Inc.
We are strategists at heart
At Adura Strategy, we embrace that the future is and always will be uncertain. Our clients may not be able to control everything, but they have loads of influence on creating a better future for their customers, their organization and our world. It is in this confluence between the present and future that Adura Strategy skillfully helps clients develop, communicate, cascade, execute and measure strategy. It is focus and intention that increase our client’s chances of achieving the future they so desperately want.
What we do
We are a North American consulting and training organization with a Canadian head office, formed in 2007 to help leaders take on the future.
The PuMP® Performance Measure Blueprint is exclusively represented in North America by Adura Strategy Inc.
What we believe
Strategy is not a “check box” activity, where leaders get together once every few years to come up with a set of goals. To be successful, strategy and the achievement of it must be intentionally discussed and embedded into the organization so teams see it as real work that they can own and influence.
The value we deliver during strategy development and measurement is being clear and focused on the endgame – a strategy that empowers your leaders to focus on what matters most and your teams to own their part in execution. Here are four promises that drive our approach:
President of Adura Strategy
Client and Project Support
Marketing and Tech Support
Founder of PuMP and EBL
Founder of Practical Reporting